Quotes By Roger Von Oech

Remember the two benefits of failure. First, if you do fail, you learn what doesn't work; and second, the failure gives you the opportunity to try a new approach.

Everyone has a 'risk muscle.' You keep it in shape by trying new things. If you don't, it atrophies. Make a point of using it at least once a day.

If you don't execute your ideas, they die.

Either you let your life slip away by not doing the things you want to do, or you get up and do them.

It's important for the explorer to be willing to be led astray.

Necessity may be the mother of invention, but play is certainly the father.

If you make an error, use it as a stepping stone to a new idea you might not have otherwise discovered.

It's easy to come up with new ideas; the hard part is letting go of what worked for you two years ago, but will soon be out-of-date.

Most people think of success and failure as opposites, but they both are products of the same process.

Take advantage of the ambiguity in the world. Look at something and think what else it might be.